![]() ![]() YouTube, a unit of Alphabet Inc.’s Google, reported a second straight period of declining revenue in the fourth quarter last year, following its first year-over-year drop on record. ![]() “At some point, we will not be making videos as consistently as we are now."Ī growing number of YouTube stars are trying to parlay their online followings into offline profits through ventures spanning merchandise, food and real-life experiences. “We don’t want our business to be reliant on how many times we’re in front of the camera," said Coby Cotton, 35, one of the Dudes along with his twin brother, Cory. and branded products like sweatshirts and toys. Dude Perfect has also branched out into live shows across the U.S. Their solution: a 30-acre theme park and headquarters they expect to cost at least $100 million and take more than two years to build. Now, in their mid 30s, the five friends who started Dude Perfect LLC are looking for their next act. ![]() Their videos show them sinking basketballs while blindfolded or from a rooftop, among other stunts. Five former college roommates at Texas A&M University built a YouTube following of tens of millions with trick-shot videos. ![]()
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